We are looking for an experienced Influencer Outreach Coordinator to join our PR, Social & Events team. Reporting directly to the PR, Social & Events Manager to discover growth opportunities for social and influencer collaborations which support the Skinnydip brand. The ideal candidate will have direct experience in a similar role, creating new and maintaining existing relationships with influencers should come second nature.
Responsibilities:
- Identify, cultivate and maintain meaningful relationships with a broad spectrum of influencers across all channels.
- Manage all gifting activity and outreach to new and existing influencers.
- Build long term relationships with key online influencers, bloggers and models to encourage further content exposure.
- Assist in the daily management of talent, reaching out to up-and-coming influencers and ensuring all documentation is kept up to date.
- Execute paid content and partnerships from initial outreach, negotiation and final execution.
- Project manage influencer partnerships and activity to ensure plans are completed on time and within an established budget.
- Support the development of and manage the day to day duties of the Press & Outreach Assistant and PR intern.
- Work with the Social, PR & Events Manager to generate marketing ideas, content strategy and creative content across all areas of the business.
Planning & Analysis
- Create & plan influencer strategy to increase brand awareness, social engagement and website traffic.
- Daily monitoring and tracking of all influencer coverage across channels ensuring all content is documented.
- Assisting in the planning and execution of all events.
Communication
- Collate & contribute data, feedback and ideas to weekly PR, Social & Events meetings.
- Communicating with the social media team to encourage audience engagement across platforms.
- Developing and maintaining excellent relationships within the business – including liaising with different departments and teams.
Research & Brand Awareness
- Monitoring all competitor activity to ensure we are stay on the cutting edge of digital and social trends.
- Evaluate influencer partnerships on an ongoing basis.
- Proactively monitor digital influencer activity across social to report on trends, content and collaborations to get ahead of the next big movement.
What we need from you?
- Educated to degree level in PR or Marketing related qualification or equivalent.
- 2 years’ experience within a similar role.
- Extensive industry understanding across influencer partnerships with experience in negotiation of terms.
- Demonstrable experience in facilitating influencer collaborations and supporting events etc.
- Exposure to client meetings.
- Strong understanding of social media platforms including: Facebook, Twitter, YouTube, Instagram, Pinterest and Tumblr.
- Creative with strong copy writing skills and knowledge in social media trends.
- The ideal candidate will possess strong organization skills and the ability to manage multiple projects simultaneously.
- You will be a self-driven individual with the ability to use own initiative. A strong communicator and problem solver with outstanding presentation skills.
- An interest in fashion/accessories/beauty/pop culture is key.
How to apply?
Please email your CV to joinpr@skinnydiplondon.com